Earlier today Apple has expanded its iPad lineup, adding a new affordable tablet to its portfolio. The Cupertino-company has dropped the iPad Air 2 from its offer in favor of a new slate with a simple though saying everything name “iPad”. The new device looks pretty much the same as its predecessor, however it comes with several internal upgrades and a really eye-catching price tag.
Apple released a new affordable iPad. The slate houses a 9.7-inch Retina display, A9 chip and a pretty low price tag.
In order to increase its iPad sales Apple decided to release a new iPad with decent hardware at the company’s most affordable price ever. Today just as expected Apple unveiled the fruit of its efforts. The new iPad speaks the iconic design language known from previous models and is available in silver, gold and space gray color options.
On the Plus Side
The same with specs even though they are a noticeable upgrade when compared to the iPad Air 2, they are quite old tech. For instance loved by millions iPad Air 2 worked on aging A8X processor, while the 64-bit A9 chip with embedded M9 processor the new tablet is driven by debuted along with the iPhone 6S line in September 2015. Regardless its age the A9 chip should still deliver smooth iOS 10 performance and fast 4G LTE connectivity.
Furthermore, the iPad’s display although similar in terms of size-factor offers considerably better viewing experience. The 9.7-inch Retina screen panel provides the slate’s users with upgraded brightness even though it features the same 2,048 x 1,536p of resolution. Other than that the iPad sports a Touch ID fingerprint sensor for advanced data protection, 8MP rear camera, 1.2MP FaceTime HD front-facing snapper (no visible upgrade to the iPad Air 2 which houses literally the same optics) and a battery capable to deliver up to 10 hours of usage. As for storage, Apple doubled its amount which means that this time you can choose between 32GB and 128GB models. Unfortunately, there’s no 256GB alternative.
One big drawback of the iPad is the fact that unlike any other iPad including the iPad Air 2 the device hasn’t been equipped with a laminated screen with anti-reflective layer, which makes the tablet a giant window to the Internet rather than a portable powerful tool of entertainment. Taking into account that almost all currently launched smartphones come with laminated screens this looks like a big step back and a really short sighting policy.
Price and Availability
Moving on to the positive side of the device, we can’t deny that its’ price is extremely hard to resist. The 32GB Wi-Fi-only variant of the iPad costs $329, meanwhile the 32GB Wi-Fi and Cellular model is sold for $459. Available to order from March 24, the tablet is scheduled to start shipping the following week. Since even the discounted 128GB iPad Mini 4 costs $399 that’s the cheapest starting price point for a mid-size iPad. What do you think is the new budget iPad able to heal Apple’s tablet sale troubles? Or perhaps the problem is more complex?